Photo from AJBombers.com
When I think of businesses that have used social media to successfully pump up their business, three Milwaukee businesses come to mind; Streetza Pizza, a travelling pizza truck who announces its location via Twitter, Blatz Liquor, who tweets special events and tastings as well as 140 word posts about interesting customer purchases, and AJ Bombers, who also publicizes events and specials via Twitter. Often times you’ll even find these three businesses doing events together like the recent Tweetup Meetup at Blatz Liquor.
After following them for a while I had a chance to check out A.J. Bombers last week. I had been hearing great things about their burgers from people, including JSOnline, OnMilwaukee.com and the handful of reviews on Yelp. AJ Bombers is one of those peanut shells on the floor places. Something I really don’t mind but has never really understood. Seems like a big pain in the ass for the workers to clean up. Nonetheless, its nice to snack on some peanuts while you peruse the menu and wait for your food. Also you need to check out the peanut bomber in action.
There is a burger for every appetite with options of up to four (!) 1/4 pound patties on your burger. I wasn’t that hungry so I went with the one patty AJ burger, which has American Cheese, tomato, bomber sauce, and onion. I added bacon and was rewarded with some nice, think slices of crispy smoky bacon. ($1.50 extra). The burger was cooked to a perfect medium with a touch of pink in the middle. It’s always disappointing when places won’t cook your burger to medium or medium rare (Sobleman’s and Mazos I am looking in your direction) so AJ Bombers gets extra points in that department. The burger was so good that I would put it up as one of the best in the City. Yes, even better than that place with the web domain proclaiming that they are Milwaukee’s Best Burger.
The burgers are ala carte so they don’t come with fries or chips however for 2 bucks you can add an order of fries or their own homemade sweet potato chips, which were absolutely perfect and quite addictive.
AJ Bombers may be the most vegetarian friendly burger restaurant around. They have a stuffed mushroom sandwich which consists of a crispy friend Portobello mushroom stuffed with Wisconsin Cheddar & Muenster cheeses, lettuce, tomato, and that delicious bomber sauce. They also have a veggie burger, a black bean burger, and grilled cheese (though vegetarians probably would want them to hold the bacon.
Like many new restaurant/bar combos opening the past year or so AJ Bombers is smoke free! My only complaint (and it’s just being nitpicky) is that there is no tap beer. Though they do have a great bottle selection including offerings from New Belgium (Fat Tire), Bells (Two Hearted and Amber), Lakefront, and New Glarus. For those who want a more traditional brew they have Schlitz, Pabst, Miller, and Bud products.
If you love burgers you need to get down to AJ Bombers. Even if you don’t make a special trip, check them out when you are downtown for a UWM, Marquette, or Bucks game or before attending the Nutcracker or A Christmas Carol this winter. If you love great burgers you will not leave disappointed.
AJ Bombers is located at 1247 N Water St., Milwaukee, WI Phone: 414-221-9999 Web: www.ajbombers.com.